London, United Kingdom, July 6th, 2023, Chainwire
Veloce Media Group announces major investment commitment of $50 million from GEM Digital Limited Significant investment to fuel Veloce Media Group’s growth
Gem Digital Ltd a global leading digital asset investment firm
Veloce Media Group has recently evolved to Web3 and launched its new blockchain utility and governance token, VEXT. GEM Digital Ltd has announced that they will invest up to $50 million in the organization through a structured token subscription agreement. Veloce is a renowned gaming and racing platform consisting of Veloce Esports and Veloce Racing. It has over 35 million subscribers and nearly one billion monthly views across various digital platforms such as YouTube and Twitch. The organization also operates esports and gaming teams and brands for some of the industry's most influential names, including Mercedes AMG, Ferrari, McLaren, and Yas Heat. Additionally, it has established a successful joint venture sub-brand with Lando Norris - Quadrant - and continually competes and wins with Veloce Elites. The introduction of VEXT in the coming weeks will position Veloce as a leading decentralized gaming and sports media organization, providing token holders with real utility through a variety of games integrating VEXT and tangible influence, benefits, and rewards across all of the Veloce Media Group assets. The partnership with GEM Digital has all the signs of being a perfect 'meeting of minds,' as the investment firm moves to increase its stake in this fast-moving world of sourcing, structuring, and investing in utility tokens in relevant and growing industries.
“This is a very exciting transaction ,” said Daniel Bailey, Chief Commercial Officer Veloce and CEO Veloce Racing, “It comes very soon after the announcement of VEXT and our plans to evolve our media and sports group into this truly innovative space; validating Veloce’s position as a pioneer in the industry.
“The GEM commitment will allow us to focus on growth and expansion, through acquisition of more gaming and real-life racing properties, ultimately giving our vast community further VEXT utility and influence.”
For GEM Digital, the investment has found a natural home that reflects its ambitions to work with a diverse set of organisations whilst promoting businesses in the emerging markets, supporting sustainable and inclusive ambitions through business. The investment promises to herald mutual long-term opportunities.
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About Veloce Media Group
Veloce is a UK-based gaming and sports media group that was established in 2018. They operate across various innovative, fast-growing, and future-focused sectors. The company's headquarters is located in London, and it comprises of two main pillars - Veloce Esports, an industry-leading gaming and racing platform, and Veloce Racing, a race-winning outfit that competes in the Extreme E championship.
Veloce is recognized as the world's largest digital racing media network with over 35 million subscribers and nearly one billion monthly views. They have a strong focus on esports, gaming, purpose-driven motorsport, and Web3. Additionally, Veloce has partnered with several high-profile teams from around the world, running multiple gaming and esports team operations, including Mercedes AMG, Ferrari, and Yas Heat.
The company has various JV sub-brands, including Lando Norris' gaming and lifestyle brand Quadrant, which make up another key aspect of Veloce's extensive global network.
About GEM Digital Limited
GEM Digital Limited is a digital asset investment firm headquartered in The Bahamas. The company actively sources, structures, and invests in utility tokens listed on over 30 CEXs and DEXs worldwide.
Global Emerging Markets (GEM) is an alternative investment group with a total value of $3.4 billion. They have offices located in Paris, New York, and the Bahamas. GEM manages several investment vehicles that are focused on emerging markets. The investment vehicles offer different levels of operational control, risk-adjusted returns, and liquidity profiles. The family of funds and investment vehicles provide GEM and its partners with exposure to Small-Mid Cap Management Buyouts, Private Investments in Public Equities, and select venture investments. GEM has completed over 530 transactions in 72 countries.
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